Terms of Use

Affinity Life is a licensed financial services agency in Alberta. Purchase of insurance can only be done in the province of Alberta or where Affinity Life carries an insurance license; however, other areas of this site may be used in other provinces. We hope you use this website and the features contained herein but ask that you take a moment to read these Terms and Conditions of Use. Each time you use this Website you indicate that you accept, without qualification or limit, these Terms and Conditions of Use. We may revise periodically these Terms and Conditions of Use. We will notify you of any changes by posting such changes on this Website. Your continued access and browsing following such notice indicate that you agree to and accept these Terms and Conditions of Use, as amended. If you do not agree to any such changes, you must immediately stop accessing and browsing this Website.

1. Use of Personal Information

Throughout this website we will collect and use your personal information in order to provide you with an accurate needs analysis and help you compare life insurance quotes. It will also be used in the process of the applications for life insurance with various insurance companies. Your privacy and the privacy of your personal information is of the utmost importance to us. You can read more about our Privacy Policy here.

2. Services We Provide

a. Learning Center of Insurance

In our learning center we have detailed sections on different topics of insurance for the purposes of informing you on making the best decision for yourself and your family. This learning center explains some of the complexities of the insurance industry in the hopes consumers can make better decisions.

b. Needs Analysis

We have a detailed needs analysis that can be used by consumers to properly establish how much life insurance they may need for themselves and their family. Some assumptions are used in the needs analysis and the exact needs may be different for some consumers.

c. Comparing Quotes

We use third party software to provide a range of different life insurance quotes for consumers. Our website is limited to term life insurance quotes and cannot be used for permanent life insurance or any other type of insurance.

d. Applying for Life Insurance Online

Our website provides the ability for consumers to apply for life insurance products through our online application form. By submitting the online form, the consumer is agreeing to have their information shared with the carrier of choice. The consumer is also agreeing to be contacted by Affinity Life or our partners in the process of completing the insurance application.

3. Limits of Liability

We have taken every effort possible to ensure that everything contained within this website is accurate. However, due to various factors including third party software, user input, grammatical mistakes, and general errors we cannot be held responsible for any mistakes that may occur.

The life insurance quotes are only an estimation of price and the final numbers may be different depending on various factors. The consumer will always have the ability to reject the life insurance policy or cancel at any time.

4. Confidentiality

Prudent care has been taken to ensure that your information is always secure and confidential. However, the internet is not a secure medium of exchange and is susceptible to cyber attacks and other forms of intrusion. The utmost care has been taken to secure your information however we can not be held liable for the confidentiality of information submitted via the medium of the internet.

More can be read about our Privacy Policy here.