Online life insurance for the Canadian family

We are here to simplify the process. Get your quote in seconds, apply online in minutes, and tick this off your to-do list once and for all!

Applying for life insurance can be confusing. We made it simple, easy and obligation free.

Get an instant no-obligation quote
Answer a few questions to get a personalized recommendation from us or skip the recommendation and get the quote in seconds.
1
Apply online in less than 20 minutes
Choose your preferred term length and coverage amount. You will have a chance to confirm all your details upon signing the application.
2
Wait to be approved
Approval times vary but are usually very fast! (A week or two)
3
Accept your life insurance
Congratulations, you’re covered! You can download your E-policy and get on with your life!
4
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“Affinity Life was built to put the control back in the hands of the consumer. Learn, shop, compare and apply 100% online for life insurance without the curtains and aggressive sales tactics”

Philip Setter, Affinity Life CEO

Our Pledge

For every policy sold we donate a portion of the profits to mountain rescue teams
and the Mountain Muskox.

Proudly canadian

By Canadians for Canadians.

We’re on a mission to put knowledge, education, and power back into the hands of the consumer. We’re setting out to finally revolutionize and innovate on an industry that hasn’t seen a significant change in the last 100 years. We hope you can join us on our journey.

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Term life insurance that is affordable and simple

Traditional life insurance with rates that never increase. Guaranteed renewability and convertibility if your health declines. Grace period for missed payments.

  • Coverage up to $5M
  • Term 10, 20, 30 available
  • Include your spouse and apply together
  • Multiple companies shopped for best rates
  • 20 minute application proesss – it’s that easy!

Our customers share our passion

Here when you need us, out of your way when you don't

Why Affinity Life?

Affinity Life

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Learn, compare and apply without high pressure sales

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Get your quote instantly without unnecessary meetings

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Apply online within 20 minutes or less

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Live advisor support when you need it

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Commission free advisors to speak with

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No unnecessary upselling or complicated products

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Life insurance to protect your family

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All your questions answered

We want to make sure you understand exactly what you are purchasing. Ask us anything that’s on your mind.

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Something that we didn’t answer?

Schedule a call with us or email us anytime. We’re here to help answer your questions!

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Life insurance for the busy Canadian

Built for busy Canadians to have one less thing to worry about. Let’s take care of that one thing.